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Why Start With Obsidian?

Not because Obsidian has the most features. Because its product philosophy and the AI product I want to build are the same kind.


The Founder Spent 8 Years Wrestling With Note-Taking Tools​

From Evernote in 2016, through OneNote, Effie, Notion, Flomo, Logseq β€” our founder switched tools six times in eight years.

Every switch came with the belief that "this time I've found the one." Every time, the old notes turned into a swamp: he knew they were there, but couldn't face digging through them.

Then, in 2022, he found Obsidian.

Not because Obsidian had magical features. Because it did three things no other tool dared to do:


What Obsidian Got Right​

1. The files are yours. Not the platform's.​

Your notes are .md files on your hard drive. Obsidian is just a "reader."

The platform could disappear tomorrow. Your files won't. This matters even more in the age of AI β€” your data should never be locked inside any company's walled garden.

2. It doesn't organize for you. It lets you build your own connections.​

Obsidian never says "you should categorize like this." It gives you [[wikilinks]] and lets you build your own connections between ideas.

Same philosophy as the Writing Starter: we don't write for you. We help you find what you already have.

3. Plugin ecosystem: users decide what they need​

Obsidian's core is lean. Capabilities come from the plugin community. Features you don't want never appear in your interface.

That's also the Agents-team model we're building: a lean foundation, where users choose which agents they need. The ones you don't want won't bother you.


What We're Building: An Obsidian-Style AI Ecosystem​

The Writing Starter is the first agent.

But it's not the destination. We want to build a complete agents-team around your Obsidian Vault:

AgentWhat It Does
Writing StarterFinds writable material in your notes, helps you begin
Semantic SearchGoes beyond keyword matching β€” finds notes by meaning
Local Knowledge BaseYour Vault is the knowledge base. No file uploads needed.
More agents…Defined by you and the community

Every agent follows the same rule: your data stays local. Agents serve you. Not the other way around.


Why Not a Web App? Why Not Notion?​

Because we're not building "yet another AI writing tool."

We're adding an AI assistance layer on top of a note ecosystem you've already trusted for years.

Your notes are in Obsidian. Your ideas are in Obsidian. Your writing material should grow from there too.

Switching platforms means starting over. We don't want that for you.


So Why Start With Obsidian?​

Not because it's popular. Not because it has the most features.

Because in Obsidian, you've already done the hard part β€” showing up, taking notes, thinking consistently. We just help you turn those into material you can write from.

Read the Product Philosophy β†’ Β· Founder Story β†’


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